Worksheets & SWOT Analysis
The report has been conducted in accordance with the methodology set down by the Countryside Agency, in response to the Government’s first initiative to enable towns with a population of more than 10,000 people to a have a greater say in influencing their own future.
Worksheets
The methodology recommends the completion of a series of worksheets that contain questions about environmental, social and economic issues.
The information for the worksheets has been collected from the questionnaires completed during 2008 by the local communities in the Envisage area. These questionnaires can be seen on the Questionnaire page.
SWOT Analysis
To help answer the 'So what…?' questions, the final part of the worksheets is in the form of a table that enables a simple SWOT analysis. A SWOT analysis identifies Strengths, Weaknesses, Opportunities and Threats.
Strengths are things about the town that are good, beneficial or exceptional. Weaknesses are things about the town that are considered poor, undeveloped or missing. Strengths and Weaknesses refer to the present and should refer just to the town and its hinterland.
Opportunities and Threats refer to the future. Opportunities means 'opportunities to improve, get better, excel', Threats means 'things that could make the current situation worse, or prevent things getting better'. Opportunities and Threats need to be considered by reference to influences and developments that are external to the town and its hinterland.
Often, of course, the town’s Strengths in the present provide the basis for exploiting Opportunities in the future. On the other hand, any Weaknesses in the present can become Threats to the future wellbeing of the town if you don’t act to counter the Weaknesses.
The completed worksheets and SWOT analysis for the Envisage area can be seen by downloading the Worksheets and SWOT Analysis PDF file 
.
The file is 2.7MB and will take approximately 15 seconds to download on a typical Broadband connection or 7 - 10 minutes using a modem.
Answering the worksheets and performing this analysis has lead to a vision for the future of the town and a plan of action. The result of this work can be found in the Report and Action Plan.
Click on the report to download a copy in Adobe PDF format. The file is 5.3MB and will take approximately 30 seconds to download on a typical Broadband connection or 15 - 20 minutes using a modem.
Get the free Adobe PDF Reader here...